I created packaging and design collateral for Zebco Fishing that truly embodies their mission: inviting people to explore the outdoors, discover the joy of fishing together, and build community with trusted gear and shared knowledge. Working closely with Zebco, I translated their vision into designs that highlighted their equipment and their family-oriented approach to fishing. I also had the opportunity to collaborate with Bass Pro Shops on the layout of Zebco's dedicated page on their website, and with Warner Bros. to create flat boards featuring iconic characters like Scooby-Doo, Wonder Woman, Superman, and Batman.

Zebco Fishing

  • Website Strategy

  • Website Structure

  • Packaging

  • Digital Ads

Project Scope:

  • Print Ads

  • Social Banners

  • Social Posts

  • Collaborations with Warner Bros & Bass Pro Shops